1. Bicycle Dreams

    Bicycle Dreams is an amazing film for many reasons.  The film encompasses the details of the Race Across America, an epic, 3000-mile bicycle race from the west coast to the east .  The Race Across America was first held in 1982.  It is considered the most challenging sporting event in the world.  Top riders finish in under 10 days, riding over 300 miles per day and sleeping only a few hours each night.

    The production captured footage from 18 cameras embedded in riders’ support van providing the end viewer with a very real sense of the drama endured by the riders.

    Richmonders have a unique opportunity to catch the award winning documentary at the Byrd Theatre in a special screening on May 5th.

    This screening is made possible by a generous donation by The Cox Dunbar Group at Morgan Stanley Smith Barney, all proceeds benefit Richmond Pro Cycling outreach missions with the Boys and Girls Club of Richmond.

    Tickets available online here.

    For a trailer of the film, check it out here.

    • Share/Bookmark

  2. Cervelo eRide this Tuesday, April 20th

    What is éRide?

    éRide is Cervélo’s nationwide test ride program. We travel with a Cervélo demo fleet to selected dealers throughout the United States and Canada from April through September 2010.

    éRide will be hitting the Richmond region and stopping by our new location on Tuesday, April 20th.  Please come join the fun and take a test ride on some killer bikes!  Our new location: 6241 River Road

    The éRide truck is carrying a strong fleet in 2010 with a full size run each of: R3-SL, S3, RS, and P3 models. All bikes are equipped with SRAM Red components, ZIPP wheels, and TestTeam equipment partner products. Cervélo eRide is a great opportunity to ride the same bikes as Cervélo TestTeam and the ride of your life.

    How to participate

    Register for a test ride:

    Find a location below that is convenient for you and hit “register” for this event.

    Why register?

    Registering online will let us know to expect you at the event, and generates the required waiver. Please note that completing the registration will not guarantee that the particular Cervélo bike model will be available exactly when you arrive as all rides are on a first-come-first-serve basis.

    Can I test more than one bike?

    Of course! You can decide what to test ride by what is available when you arrive, and try all the demo models if you wish.

    What should I bring?

    Your completed waiver, an ID, and a credit card are required to test ride. You should also bring your helmet, shoes, and pedals. We will have a limited number of helmets, shoes, and pedals if you do not own any, or forget them.

    Is there any cost to test ride?

    No, the demo ride is free. However, we do hold on to your ID and credit card as our insurance you will return the bike. All riders must sign a waiver granting Cervélo SA the right to charge their credit card for any damage incurred during their participation in éRide.

    • Share/Bookmark

  • Social Media




  • Subscribe for Newsletter
    Get the 3Sports Newsletter
  • Subscribe for Updates

    Get the 3Sports Blog Updates

  • Categories
  • Recent Posts
  • RSS Cervelo
  • RSS Scott USA
  • RSS Orbea